Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog Salesforce Flow

Salesforce Flow

Salesforce Flow is a comprehensive platform for creating and managing automated processes and workflows within ...
Summit Blog Improve CX During Industry Uncertainties

Innovating At The Speed of Your Customer – Iterative Building

Success in the Fourth Industrial Revolution requires a different mindset and operating model. The key ...
Summit Blog Omnichannel Marketing

Omnichannel Marketing

Omnichannel marketing is a communication strategy that combines all business communications over a single platform ...
Summit Blog Salesforce Journey Builder Entry Sources

Marketing Cloud Connect Formula Field Changes

To improve synchronization between Sales, Service Cloud, and Engagement, you can no longer use a ...
Summit Blog Build a Strong and Resilient Marketing Strategy

Summit and Salesforce Can Help You Build a Strong and Resilient Marketing Strategy

Resilient marketing is a strategy that helps businesses withstand and recover from economic downturns or ...
Summit Blog Innovating At The Speed of Your Customer - Understand the Opportunity

Innovating At The Speed of Your Customer – Understand the Opportunity

We’re living through a period of profound transformation framed by rapid technological innovation and new ...
Summit Blog Salesforce Lightning Migration

Salesforce Cadence

Salesforce Sales Engagement is a powerful sales enablement platform that helps sales teams close deals ...
Summit Blog Salesforce Journey Builder Entry Sources

Salesforce Marketing Cloud Solutions for Digital Marketing

Marketing Cloud offers solutions for digital marketing, email marketing, social media marketing, customer journey mapping, ...
Summit Blog Keys to a Healthy Marketing Database

Keys to a Healthy Marketing Database

Data management isn’t the most exciting part of our jobs as sales and marketing professionals, ...
Summit Blog Salesforce Lightning Migration

Salesforce Automation

Automation reduces the work that humans have to do on repetitive or monotonous tasks, which ...
Summit Blog Salesforce Journey Builder Entry Sources

Salesforce Marketing Cloud’s New Capabilities

Salesforce Marketing Cloud has introduced new features to enhance real-time personalization, automation, and intelligence in ...
Summit Blog Tactics for Subscriber Management

Tactics for Subscriber Management

In today's digital age, customer data is king. The ability to gather and analyze vast ...