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shannan
- Apr 8
- 3 min
Automate and Personalize Alumni Outreach
Automation and personalization in alumni outreach for better engagement with Salesforce.
1 view0 comments
shannan
- Apr 3
- 4 min
Maximizing Impact: The New Sales Mantra
Forge a long term customer loyalty plan that leads to recurring sales and predictable revenue.
2 views0 comments
shannan
- Mar 28
- 3 min
Pardot Optimizer
Salesforce Account Engagement (Pardot) Optimizer for a healthy Pardot instance that runs fast.
4 views0 comments
shannan
- Mar 27
- 2 min
ABM and Healthcare and Life Sciences
Account based marketing with Salesforce solves complex challenges in the healthcare and life sciences verticals.
1 view0 comments
shannan
- Mar 15
- 2 min
Use Storytelling Elements and Techniques
Powerful tools for creating engaging content with storytelling elements and techniques.
2 views0 comments
shannan
- Mar 13
- 2 min
Journey Builder Entry Sources
Understanding the various entry sources for injecting contacts into Journey Builder journeys in Salesforce Marketing Cloud.
18 views0 comments
shannan
- Mar 7
- 3 min
First Party Data Strategy
First party customer data is available regardless of the economy around you. Tap into this powerful business tool.
1 view0 comments
shannan
- Mar 3
- 2 min
Approaches to Personalization
Personalization in marketing drives engagement and artificial intelligence drives smarter, faster personalization.
7 views0 comments
shannan
- Mar 1
- 3 min
Einstein for Marketing Cloud
Salesforce's Einstein Marketing Cloud makes for better marketing.
4 views0 comments
shannan
- Feb 25
- 1 min
Pardot Real Time Automation Rule Setting Retirement
Salesforce Account Engagement (Pardot) real time automation rule setting is retiring in Summer '23.
2 views0 comments
shannan
- Feb 23
- 3 min
Picture The Perfect Drip Campaign
Drip campaigns reach targeted audiences with messages that wow. Here's how to create the picture perfect drip campaign.
5 views0 comments
shannan
- Feb 22
- 2 min
Innovating At The Speed of Your Customer - Scale, Measure, and Grow
Measuring KPIs of digital transformation to keep up with the Fourth Industrial Revolution.
1 view0 comments
shannan
- Feb 21
- 2 min
Collect Customer Data Early and Often
A customer journey map full of regularly updated data is a great way to understand your customers.
2 views0 comments
shannan
- Feb 12
- 1 min
Salesforce Flow
Salesforce Flow - the tool for creating automations in your Salesforce org without writing code
1 view0 comments
shannan
- Feb 8
- 3 min
Innovating At The Speed of Your Customer - Iterative Building
Digital transformation is iterative. It is never over. It is continually meeting the ever-changing needs of your customer.
0 views0 comments
shannan
- Feb 7
- 1 min
Omnichannel Marketing
What are the differences between omnichannel and multichannel marketing?
4 views0 comments
shannan
- Jan 30
- 1 min
Marketing Cloud Connect Formula Field Changes
Formula fields are going away if you use Salesforce Marketing Cloud to connect to Sales, Service, or Engagement.
87 views0 comments
shannan
- Jan 28
- 2 min
Innovating At The Speed of Your Customer - Explore and Validate
The Fourth Industrial Revolution and innovating to meet your customer expectations.
0 views0 comments
shannan
- Jan 25
- 7 min
Healthcare Marketing For Better Patient Outcomes
improve customer connections in health care with digital channel communications.
6 views0 comments
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